Nowadays, we see more and more of Ramdev while surfing through Television channels and even the social media. Well, yoga guru Baba Ramdev’s brand Patanjali is on cloud nine. The brand now has already increased its on-air advertisement. Started as a yoga guru Ramdev first captivated the mass with his different ‘asana’ that proved to be life-saving and having the ability …

A self-regulatory organisation or SRO, Advertising Standards Council of India or ASCI, is a voluntary group of the industry for advertisement in India. Though it is a non-Government team, yet it is brilliant with its key motto in the field of maintaining as well as enhancing the confidence of every individual in advertising. In June 2016, 98 advertisements out of …

The Ayurvedic niche aggregator Ramdev Baba is keen interested in opening an educational institution by the end of 2017. The following Patanjali Institute might focus on research related subjects, especially for breeding cows, thus possessing a state-of-the-art infrastructure in Haridwar, Uttarakhand. In a recent event, the Yoga-guru opinionated as it was high time now that “mothers” got all their due …

In a recent event, Dabur India stated that it does not take Patanjali’s ‘Herbal’ products as the threat in the context of it’s ‘Scientific’ based products. The FMCG items manufactured by the respective company has staged a position and goodwill, thus making it an appropriate brand all over the country. In fact, the competition has helped Dabur to reconcile, rebrand …

Baba Ramdev is planning to set his foot in Digital Healthcare sector by launching on-line medication platform named Chikitsalay. The idea took to stage when his FMCG products got accepted in premium basis in the country. The business lead by Patanjali for Ayurvedic medicines as well as consultation will be done by the Start Up launched recently. Yoga Guru hinted …

A man in his early 40’s donning traditional Indian attire daily working diligently and confidently in full swing. That’s Acharya Balakrishna for you, who owns 94% shares of Patanjali Ayurved. The man of Morales, who took the company to 5,000 crore conglomerate being first fully aspired country based manufacturer. His working style differs from that of his contemporaries, and at …