Tata & Uber Team Up For Strategic Partnerships

4 min read
Tata & Uber Team Up

It’s time for every driver to become a micro-entrepreneur. Tata and Uber teamup for a new and thrilling project. You better can say this a “strategic partnership.” If a person purchases a TATA car, he does not have to produce formal documents except driving license to be a driving partner of Uber. With this initiative, Uber wants to grab maximum drivers from the “source point”. Same is for TATA motors because if you sign for Uber while buying the car, you will get a discount! That’s why many potential future drivers will attract towards TATA cars to avail the discount.

In social medias like Twitter and Facebook, you can see the posts from both companies. The talks have been going for a long time, but it resulted from the fruits yesterday and opened a new era in car service market.

Here it the tweet from TATA Motors-

The same response is got from Uber’s end; they also posted similar thing on their Twitter account. Have a glimpse of it here-

TATA is India’s one of the leading car brand which has gone Global with some luxurious brands like Jaguar, Land Rover, etc. forms a new team with Uber to expand its unit sale in India. Uber has its presence in 27 cities.

New partnership of Uber and TATA Motors- Key Points

TATA invested $100 million in Uber last year. From there the partnership started. If you are looking to be an Uber cab driver, what will be the facilities you will get if you buy a TATA car?? Here are those-

  1. You will get easy insurance from TATA-AIG.
  2. You can avail customized car loans from TATA Capital or TATA motors finance at low-interest rate.
  3. You will be given training on new vehicle solutions program by TATA at free of cost.

Let’s see how much impact it can bring on rivals like Ola. Before few days Uber slashed down the rate of Uber Go to Rs. 6/ KM to match up competition with Ola Micro.

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