In a world of Apple iPhones and Samsung Galaxies, high-end technology is becoming practically unaffordable for the common people who have no way of shelling out a fortune for a smartphone, which has become more of a very convenient necessity in today’s world. Price tags of above Rs.10,000 itself is a very worrying concern for a huge section of people vying to purchase a smartphone which will cater to their need on a daily basis, and in a time like this, Reliance Jio might just have come as a life saver.
According to a report on News World India, Reliance Jio is likely to launch the country’s cheapest 4G VoLTE smartphone sometime in early next year. The Mukesh Ambani-led telecom venture will reportedly launch the smartphone in the range of Rs 1,000 to Rs 1,500. The report said that Jio may try to reach out to the consumers who are first-time data users in rural areas. “Jio wants to tap all the segments in the country and sees huge potential in the rural areas, which it now aims to tap with VoLTE feature phones,” said the report.
Reliance Jio Infocomm’s 4G launch has led to the demand for devices supporting voice over long-term evolution (VoLTE)) almost doubling up. According to IDC’s Q3 report on Indian smartphone market, “The 4G smartphone shipments grew 24.8 per cent over the previous quarter in CY Q3 2016. The Rollout of Reliance Jio network has further increased the share of 4G enabled smartphones in India. 7 out of 10 smartphones shipped in Q3 2016 were 4G enabled and 9 out of 10 smartphones sold by eTailers were 4G.”
According to all the reports pertaining to this upcoming Lyf Super-Budget smartphone, Reliance will launch the device in two different variants : One costing Rs.1100 while the other would have a price tag of around Rs.1500. While the Indian telecom and consumer electronics manufacturing giants are yet to comment on the buzz surrounding the latest range of Lyf smartphones, leaks do suggest that these devices will be powered by a Spreadtrum 9820 processor. The smartphone is also expected to boast of a good quality camera, Bluetooth, Wi-Fi and decently large display.