The first-ever annual integration awards ceremony for Korean Pop and Korean Dramas, popularly known as ‘K-pop’ and ‘K-dramas’, the Asia Artist Awards 2016, took place on November 16 at the Hall of Peace of Kyunghee University in Seoul, South Korea. Big names of the South Korean film industry turned out in big names included BTS, TWICE, EXO, Black Pink and MAMAMOO, who took home the Best Artist Award, the Daesang, the Rookie Award, and the Best Entertainer Award respectively. These awards aim to recognise the achievements of K-pop artists and K-drama actors who have made it big in 2016 and contributed to the Hallyu effect throughout Asia.
The South Korean idol group EXO proved to be the biggest winner at the Asia Artist Awards 2016 with the boy-band taking home the much coveted ‘Daesang’ for the Artist category while actor Jo Jin Woong won the same for the Drama category. The Asia Artist awards have managed to stay true to its ethos of honouring achievements in music and performing words.
Check the Winners’ List of Asia Artist Awards 2016
Daesang: Jo Jin Woong (Drama), EXO (Artist)
Best Artist Award: Park Shin Hye (Drama Female) and Park Hae Jin (Drama Male); TWICE and BTS (Artist)
Best Star Award: Park Bo Gum, Suzy (Drama); BLOCK B, SEVENTEEN (Artist)
Asia Star Award: EXO, Park Bo Gum, YoonA
2016 Rising Star Award: Park Hye Soo, Shin Hyun Soo, Ha Dong Geun, Chi Pu, Cosmic Girls, Boys and Men
2016 New Wave Award: Hwang Chi Yeol, Bang Dae Dong, Kwak Si Yang, Lee Jung Shin
Best OST Award: Gummy
Best Choice Award: Dynamic Duo, Sung Hoon, Lee Si Young
Best Producer Award: BigHit Entertainment’s Bang Si Hyuk
Baidu Star Award: EXO
Popularity Award: EXO, Baekhyun, YoonA
Rookie Award: After School’s Nana (Drama Female), Ryu Jun Yeol (Drama Male)
Rookie Group Award: NCT 127, BLACKPINK
Best Entertainer Award: Seo Kang Joon, Nam Ji Hyun (Drama); MAMAMOO, B.A.P (Artist)
Best Icon Award: Kim Yoo Jung, BTS
Best Celebrity Award: Namgoong Min, Jin Goo (Male), Kim Ji Won (Female); AOA, VIXX (Artist)
The Asia Artist Awards 2016 celebrate the best of South Korean and West-Asian cinema, music and popular culture. Popularly called ‘Hallyuwood‘, the South Korean film industry is reportedly worth a whopping $84 billion. Incidentally, the word ‘Hallyu’ means ‘Korean Wave’. The South Korean Film Industry, along with Hollywood and Bollywood, constitute the three major pillars of the contemporary world entertainment industry. These three are considered the most famous film-making meccas on Earth.